Why we love it: The Belgian-based denim brand HNST is truly impressive. HNST goes the extra mile by designing pieces that are 100% recyclable. In addition, according to industry standards, one conventional pair of jeans uses about 7000 liters of water. In comparison, one HNST pair of jeans only uses 361 liters of water, which means they reduce water consumption by 95%.

HNST, founded in 2017, is a circular fashion brand on a mission to dress the world in a more honest way. The jeans are entirely made in Europe and take a timeless twist on today’s trends. All HNST garments are produced following the same circular ethos, ensuring longevity, minimizing impact, and facilitating efficient recycling when the time comes.

Get to know HNST, they have nothing to hide.