Every year, on the last Friday of November, we are flooded with offers and discounts: Black Friday has come around. At SCOON we want to approach things a little differently, with sustainability in mind. Because now, more than ever, we need to be thinking about the impact of what we buy. 

This week, we take the opportunity to encourage conscious shopping and give back to the environment at the same time. We want to make Black Friday Green! That’s why we’ve teamed up with EarthToday and pledge to protect 1m² of nature with every order from now until the end of this year. This initiative was founded to accelerate nature protection globally. When you protect 1m² of nature via EarthToday, you will receive digital proof of protection registered to your name. You can virtually visit your m² and curate inspiring content about nature conservation and sustainability.

We promote seasonal sales because we want to make sustainable goods more widely available and we hate to see leftover stock. There are a few amazing brands with a sale of up to 30% off that you can SHOP NOW (sale ends this weekend). We hope that you stand with us and support brands that truly care about people and the environment. Buy quality over quantity. Something that not only makes you happy, but is made fairly and responsibly.

#makingwaves #givebackwithSCOON #GreenFriday